The business of sport Showing 13 of 21 results in category "The business of sport"

How London really won the games

How London really won the games

The 2012 Olympic Games were never supposed to be in London. Michael Payne provides the inside story on how the bid was won

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Sports Technology takes Centre Stage at the London Olympics

This summer more than 10,000 athletes from 204 countries will take over London to showcase their skills in 26 sports. Of course there will be the predictable story lines of Michael Phelps, Usain Bolt and hometown favourites Paula Radcliffe, Mo Farah, and Jessica Ennis going for gold but everything from the shoes they use to the swimsuits they wear have taken an equally arduous route to get to London. Technology will undoubtedly play a huge role in all aspects of the Olympic Games, and here are some innovations to keep an eye on.

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Sport in the Digital Age

"We're going to stick with the tennis and go to Nelspruit when it's over." That was the latest in a constant series of updates from my BBC Five Live Sports Extra producer on a warm June evening in 2010.

It was one of those typical summer occasions when there was more live sport to cover than places on which to host the coverage.

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Lessons from Moneyball

For followers, stats are an essential lubricant of many sports. People attend cricket test matches and fill in their own score books with an array of different coloured pens. Cricket’s annual bible, Wisden’s Cricket Almanac, comes complete with the averages of all the players as well as score sheets from all last year’s games. For aficionados it is essential reading. To discover that Kevin Pietersen’s average is 50.48 in test matches yet only 49.93 in first class matches is important.

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Evolution meets the Olympics

Faster, higher, stronger. The Olympics celebrate the best of mankind. Or
do they? Nigel Nicholson has evolved a different perspective.

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The Sporting Life

Sport thrives on different perspectives and opinions. An athlete and an administrator offer their views on their sporting lives.

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Physical education

For the business leader what are the most practical and immediate sporting inspirations?

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Fabulous Fubles

Fubles is where social networking meets the beautiful game. Des Dearlove is onside.
Mirko Trasciatti is an enthusiast. He is enthusiastic about business and even more enthusiastic about football.

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What it takes: Richard Downs

Richard Downs is founder and chief executive of the ski, cruise and family holiday company, Iglu.com. He graduated from London Business School in 1998.

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From Soccer to the Super Bowl: Measuring how and where fans 'consume' sports

When Andres Iniesta scored the deciding goal that sealed Spain's victory in the 2010 World Cup held in South Africa, it was the climax of several weeks of all-encompassing coverage for ESPN and ABC, subsidiaries of The Walt Disney Company.

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Tackling the Concussion Issue: Can the NFL Protect Both Its Players and Its Product?

Football historians report that President Theodore Roosevelt called representatives from Harvard, Princeton and Yale to the White House in 1905 and said he would ban the game of football if they didn't stop the brutality.

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